Gastonia, N.C. (May 17, 2012) - After 50 years of providing quality service to the pro customer, Rowley Company is expanding its educational and product offerings to the do-it-yourself enthusiast with RowleyDIY.com.
RowleyDIY.com features products and projects for creating unique window treatments, pillows, upholstery, bedding and much more. DIY customers visiting the new website can shop for items by product or project, watch how-to videos, download free project guides and read blogs on the latest DIY trends.
“With all the competition in the DIY market, Rowley Company sets itself apart by offering our customers a wealth of free educational tools and tips from industry experts,” said Rowley Company CEO Bill Taylor. “RowleyDIY.com features step-by-step instructions, webinars, videos and project guides to make using our products easy and fun for the DIY enthusiast.”
RowleyDIY.com includes how-tos on several trendy DIY projects, like stylish, modern grommet-top drapery panels and relaxed-style Roman shades using Rowley’s Create a Custom Roman Shade Kit, which makes the project a breeze.
Rowley Company has also launched a DIY Facebook page, at facebook.com/RowleyDIY, and Twitter account, @Rowley_DIY.
“We’ll use our DIY social media to get closer to those interested in crafts and sewing,” said Vice President of Marketing Stacey Sengewalt. “We want to hear about their projects and what trends they’re excited about. This will help Rowley Company offer the products, how-to videos and guides that are most closely targeted to their interests.”
About Rowley Celebrating 50 years of excellent customer service, Rowley Company is a manufacturer and distributor of Decorating Supplies and More. Rowley DIY products include window treatment and upholstery supplies, sewing notions, pillows, decorative hardware and more and are available to the do-it-yourself customer through www.RowleyDIY.com and independent retailers. Rowley DIY also makes its industry experts available for speaking engagements and how-to demonstrations. To learn more, visit www.RowleyDIY.com.